6:40 AM

RCPS FOUNDATION

RCPS FOUNDATION

STRATEGY | ART DIRECTION | BRAND STRATEGY | BRAND DESIGN

STRATEGY | ART DIRECTION | BRAND STRATEGY | BRAND DESIGN

Richmond Public School Education Foundation came to us and asked us to help them rename and rebrand. They wanted to identify as more than a non-profit, and instead as an investment opportunity. Investing in Richmond students will help not only individuals but Richmond as a whole.

Investing in students today, impacts the Richmond of tomorrow.

[ Team ]
Bibi Niraula(AD), Cameron Franks (ST) Jared Montgomery (ST)

We wanted to emphasize and highlight the foundations plans for the future: connecting local companies with RPS students through real-world training and mentorships. So we created a series of Ads that spotlight those partnerships across the city, proving what's possible when Richmond invests in Richmond and encouraging more Richmond companies to join the effort.

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